Newly designed site

Flexform has done a much needed update to their website and has incorporated some interesting new features. Their product line has always been one of our best sellers and we have always relied on their complete and informative catalogues to communicate this to our clients.

Along with an entirely new graphical layout, a strong distinction has been made between the brands Standard and MOOD collections.

The traditional navigation is fluid and simple to use, with an emphasis on the lines beautiful product photography.

Unfortunately they seemed to have forgotten to add all the technical specifications.

All our clients are invited to use our for all their specifying needs (click to view)

What really caught my eye on this new site is the new ‘Experience Navigation‘ system that they have developed.

This new system uses your webcam to track your physical movements as the input device (that’s me on the bottom left swiping my hand to go to the next image). It takes a bit of practice and seems a bit novel but it really shows that design is the most important part of their work.

With the majority of the population doing their product research online these days the need to have a attractive and functional site is key to a companies growth and communication with its clients.