Inform Interiors is so much more than a showroom where you can purchase beautiful things. Throughout its 56 year history, Inform has evolved a lot. From its inception at Park Royal Mall in West Vancouver selling mid-century Modern Danish Teak furniture to our original Gastown location at 97 Water Street with its sleek 1970’s styles to our current locations at 50 + 97 Water Street showcasing a wide range of products from all over the world. Inform has morphed with the times.
For over half a century we have focused on serving the design community and have continuously sought out ways to connect and inform our Vancouver audience at large. Some of the ways we have achieved this are through an architectural magazine and bookstore, which serves as a resource for anyone interested in Design, Art, or Architecture (plus there is an excellent section devoted to Kids books!) and we regularly host free lectures, panel talks, and book-signings with local and international speakers.
These talks, held almost weekly (pre-COVID), are a great opportunity for locals to connect and learn about something new, or something they are deeply passionate about.
Our team of sales professionals are a curious, and educated bunch, who come from a variety of backgrounds and bring their own unique flair and personality to the showroom. Each one of them has a unique point of view and a passion for design that means the showroom is constantly being re-imagined, and re-designed. With so many historically important pieces at our fingertips, as well as all the ‘News’ coming from the trade fairs each year, the sales team are always learning about the incredible pieces of design that we have access to and getting freshly inspired.
Sometimes, we come across objects that are too special or unique to let go of. 25 years ago, Nancy started squirrelling special pieces away (it started with a few choice objects by Zanotta), and this “habit” has since turned into a full-blown permanent collection. Now consisting of roughly 150 pieces, plus a couple of pallets of historical Domus Magazines and other ephemera, the Inform Permanent Collection is an incorporated non-profit organization (and a very well-kept secret).
The collection is loosely made up of design objects that would have, or could have been sold at Inform Interiors since its founding in 1963. Visitors to Inform may have noticed a row of exciting looking chairs that are stanchioned off, these chairs are but a tiny fraction of the amazing objects that we have been storing and caring for over the years.
Some highlights of the collection include the Red Blue Lego Chair by Mario Minale for Droog, the Chiara Lamp by Mario Bellini for FLOS, the Phonosuper SK4 by Hans Gugelot and Dieter Rams for Braun, the Ribbon Chair by Niels Bendtsen for Kebe Mobler, and the Casper Candlestick by Tobias Wong.
Ultimately, the Inform Permanent Collection is meant to grow into (yet another) resource that would be available for study, reflection, and contemplation by the local community. The dream is that one day we will have a location where viewing the pieces and learning about their historical positioning, and design ethos, will be available to everyone. Canada does not have an official Design Museum, and perhaps one day the Inform Permanent Collection will morph once again to fulfil that role.